Friday, April 9, 2010
How do you step from the top of a 100-foot pole?
How do you step from the top of a 100-foot pole? When I think about this question, the first thing that comes to mind is lowering one's self and not seeing yourself as higher or more important than others. Many successful people have the tendency to see themselves as "higher" than those who are less fortunate than they are. In many occasions when an individual becomes successful, he/she immediately becomes filled with pride.
In life it is important that we always remember our roots. We need to remember where we've come from and how we started out. There are too many individuals who think that the world revolves around them because of their success. At the end of the day success and status doesn't even really count in life. What really matters is the type of person that you are, how you treat others and what difference you're making in order to make a less fortunate person's life easier.
Today I urge you to think about stepping down from that 100-foot pole and placing yourself in the shoes of others who are not as fortunate as you are. Remember that the important thing is life is not what you possess, but who you are...
Wednesday, March 31, 2010
What is the colour of the wind?
The wind is a flow of gases on a large scale. On Earth the wind consists of the bulk movement of air. In meteorology winds are referred to according to their strength, and the particular direction which the wind is blowing from. In human civilization wind has inspired mythology, impacted the events of history, expanded the range of transport mechanisms and it has provided a power source.
There are various types of general wind classifications such as calm, light air, light breeze, strong gale, whole gale and hurricane etc. But the colour of the wind has not been determined. I think that the colour of the wind is different shades of blue. Depending on the general wind classification, the colour will then change.
When the wind is blowing calmly, and there’s a light air, light breeze and it is gentle, the colour of the wind is then a very light, almost transparent blue. When there is a moderate and fresh breeze the colour would then be a very soft, baby blue colour. At times when things start becoming a bit more rough, in a strong breeze, moderate and fresh gale situation the colour would then be royal blue. The colour would change to navy blue when there is a whole gale and a storm. And then the most dramatic colour for the most dramatic wind classification, once a Hurricane hits, the colour of the wind would then be a very deep, dark blue that is almost black in colour. So depending on the mood of the wind and it’s classification, one could determine the colour of the wind based on those two aspects.
We are what we do
Let’s just think about this statement for a minute. We need to realise that what we do on a daily basis is actually important. If you are an individual who is optimistic, productive and ambitious you will indeed end up becoming successful. If we are going to be unproductive, lazy , inadequate and sloppy we will be classified and seen as a careless person, and what is the point of being alive if you do not make the most of the opportunities which you have in life.
What we do on a daily basis as individuals determines who we are. It also contributes to our reputation and the perception which those around us have of us. If we are going to act like nut cases, who simply just do not give or waste our valuable time, we are actually wanting others to see us in a negative light. It is important to spend our time doing things that will impact our lives positively. Things that will help us grow as individuals and contribute positively to our future. I.e. If you have the opportunity to study and actually make something out of your life, do not go and waste time and money by not giving your absolute best. This is a silly mistake which many students make. They get the opportunity to work hard and get themselves into a particular career, but they waste their parents (or their own) money and time.
Whenever we receive an opportunity to do something great in life or to become some one who could live a legacy we should do our best to make use of the opportunity to the fullest.
What we do on a daily basis as individuals determines who we are. It also contributes to our reputation and the perception which those around us have of us. If we are going to act like nut cases, who simply just do not give or waste our valuable time, we are actually wanting others to see us in a negative light. It is important to spend our time doing things that will impact our lives positively. Things that will help us grow as individuals and contribute positively to our future. I.e. If you have the opportunity to study and actually make something out of your life, do not go and waste time and money by not giving your absolute best. This is a silly mistake which many students make. They get the opportunity to work hard and get themselves into a particular career, but they waste their parents (or their own) money and time.
Whenever we receive an opportunity to do something great in life or to become some one who could live a legacy we should do our best to make use of the opportunity to the fullest.
We are afraid of the wrong things
Many people are afraid of certain things because of fear and because of their mindset. There are so many opportunities that life throws at us and if we are going to be to afraid of failing or trying something new how will we ever know if it could work?
There are certain individuals who have become filled with fear because they are bombarded by a barrage of media messages. We read tragic newspaper headlines at the pay points of supermarkets on a daily basis. Talk shows seem to feature witnesses and victims of yet another deadly disease. Then there is also the radio and television programmes and news broadcasts that discuss the latest crimes that have been committed and disasters which occur all around the world.
Our fears are grossly exaggerated many a times. We need to realise that we only live once and if we are going to be crippled by fear we are definitely going to miss out on all the wonderful opportunities that life gives us. We need to strive to live a life that is fearless and enjoy life to the fullest. Without being afraid of the wrong things.
Fish falling from the sky
One day a fisherman from Cape Town named, Collin Peterson had a really bright idea. While sitting in his boat he realised that the amount of snoek that he and his crew catch on a daily basis is really big. He then also realised that he has the great opportunity of making this fishing business grow by far. Collin decides to start importing snoek to America. He knew that this would definitely work because this unique fish is not found in the States.
He presented his idea to three other fisherman and the four of them decided to form a partnership. The importing idea had kicked off and they managed to get five cold storage aeroplanes to fly over to the States twice a week to deliver the stock. Business had officially started and was going really well. The fisherman were happy and have officially become successful business men.
Thursday, 11 March, 2010 had arrived and the snoek business has been running smoothly for a year. It was 3am and the fisherman managed to get all five aeroplanes loaded. This time there was snoek galore and they had to really stuff the aeroplanes with the fish. The first three aeroplanes had left two hours after each other. The second last plane left four hours after the third one. Then finally the last one (which was the biggest, most stuffed one that contained two thousand fish) got ready to take off. All the checks were done in a hurry because the plane had to leave before the next flight was scheduled to leave. The aeroplane started taking off from the Cape Town International Airport and everything seemed fine. But just as the plane left the airport and started flying over one of the Cape Town communities, the pilot realised that something wasn’t right! The main latch was not closed properly and came loose. All of a sudden the snoek started escaping, and started falling all over. The people in the community did not know what was hitting them. Priscilla Peters who had been living in this community for more than 20 years has never experienced such a crazy thing. She shouted, “Oh my word! It’s raining fish”. People started coming out of their houses and catching the fish. They were so pleased by this happening. “Free fish everyone”, one of the commuters shouted.
The four fisherman had learned about the happening not too long after it took place. And they had definitely learnt their lesson, DO NOT OVERLOAD THE PLANES! Well at least we know what those fish catching commuters had for supper that evening…
He presented his idea to three other fisherman and the four of them decided to form a partnership. The importing idea had kicked off and they managed to get five cold storage aeroplanes to fly over to the States twice a week to deliver the stock. Business had officially started and was going really well. The fisherman were happy and have officially become successful business men.
Thursday, 11 March, 2010 had arrived and the snoek business has been running smoothly for a year. It was 3am and the fisherman managed to get all five aeroplanes loaded. This time there was snoek galore and they had to really stuff the aeroplanes with the fish. The first three aeroplanes had left two hours after each other. The second last plane left four hours after the third one. Then finally the last one (which was the biggest, most stuffed one that contained two thousand fish) got ready to take off. All the checks were done in a hurry because the plane had to leave before the next flight was scheduled to leave. The aeroplane started taking off from the Cape Town International Airport and everything seemed fine. But just as the plane left the airport and started flying over one of the Cape Town communities, the pilot realised that something wasn’t right! The main latch was not closed properly and came loose. All of a sudden the snoek started escaping, and started falling all over. The people in the community did not know what was hitting them. Priscilla Peters who had been living in this community for more than 20 years has never experienced such a crazy thing. She shouted, “Oh my word! It’s raining fish”. People started coming out of their houses and catching the fish. They were so pleased by this happening. “Free fish everyone”, one of the commuters shouted.
The four fisherman had learned about the happening not too long after it took place. And they had definitely learnt their lesson, DO NOT OVERLOAD THE PLANES! Well at least we know what those fish catching commuters had for supper that evening…
Designer PR?
Design is the planning that creates the basis for the making of every object or system. It can be used both as a noun and as a verb and, in a broader way, it means applied arts and engineering. Design refers to the process of originating and developing a plan for a product, structure, system, or component with intention[1]. As a noun “a design” is used for either the final plan like a model or drawing, or it could mean the implementing of a plan in the form of the final product.
When one is in the PR profession you need to be able to use design to the best of your ability. PR people need to be creative, you need to be able to come up with exciting new ideas. Many a times in order for your creative new idea to fall into place you need to be able to formulate your idea/s from a design aspect.
Therefore, it is important to be well educated on various design programmes.
I truly believe that as PR students we need to be educated more on various design programmes so that when we go into industry we are ready to use our creative juices to the max. The more we know about design and design programmes, the more creative we could become. Being able to incorporate design into PR will definitely be to a PR person’s advantage.
Tuesday, March 30, 2010
Two people came out of a building and into a story
One day Jane Smith decided to pop in at the mall to get some groceries, toiletries and even do some clothing and shoe shopping (which all females simply love doing). Her day had been long, tedious and stressful so what better way to unwind than shop. After knocking off from work she went straight home to change into some comfortable clothing and got rid of her heels. She then got back into her vehicle and headed for Cambry mall.
Sam Carter on the other hand had a wonderful day at the office. He had sealed the big Vodacom deal and was currently the apple of his boss’ eye. Pulling off this major marketing opportunity was all he’d been dreaming about for the past few months, now that it has been accomplished he can rest in satisfaction. After all the day’s running around and madness, Sam felt rather famished so he decided to hit Cambry mall straight after work to get something to indulge in.
Jane’s mission had been accomplished. She managed to buy all the goodies she needed, and to crown it all, she got a really sexy pair of heels and a dazzling new outfit. Sam ordered a chicken wrap with wedges at La Lula , but unfortunately his expectations were not met. At least he was able to fill up his tank with some fuel, it had been on empty for quite a while. Jane was ready to leave the mall and head home to cook supper for herself. As she approaches the automatic sliding door at the exit her cell phone rings. While pushing the trolley with all the goodies in it which she had bought out of the building, she decides to look for her cell without stopping. While exiting the mall she grabs a hold of her phone and knocks smack, bam into Sam. He then hit the floor, Jane never knew what hit her. She went over to check if he was okay, but as their eye’s met they were drawn to each other immediately. “I am so sorry, please tell me you’re okay”, Jane said to Sam. Sam told her that he was perfectly fine now that she was there. These two people then entered a beautiful love story after they had left the building….
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